Units to Break Even
9
Profit/Unit
$24.80
Hourly Wage
$49.60
The Reality Check
Stop guessing. Know exactly how many units you need to sell to break even.
Fees verified: January 12, 2026
Visualizing the climb: Larger mountain = harder to break even
Item Cost + Shipping to You + Customs
Cost to ship to customer + Box/Label costs.
Note for Amazon FBA: This is already included in FBA fees. Leave at $0 for Amazon-only calculations.
Note for Amazon FBA: This is already included in FBA fees. Leave at $0 for Amazon-only calculations.
Calculates your effective hourly wage.
"Quit My Job" Mode: Adds this goal to calculations.
Etsy
Amazon FBA
Units to Break Even
10
Profit/Unit
$24.08
Hourly Wage
$48.16
Shopify
Units to Break Even
9
Profit/Unit
$28.25
Hourly Wage
$56.50
eBay
Units to Break Even
9
Profit/Unit
$22.90
Hourly Wage
$45.80
How it's Calculated
The Breakeven Formula:
Units to Break Even = (Monthly Ad Spend + Monthly Subscriptions) / Profit Per Unit
Profit Per Unit:
Sale Price - (COGS + Shipping + Platform % Fee + Platform Fixed Fee)
* Amazon FBA calculation excludes 'Shipping' as it is bundled into the FBA fulfillment fee.
⚠️ Important Context
This is an alternative perspective, not financial advice. I'm a solo developer who uses AI to keep this calculator updated. I'm not a fintech company or accountant—I'm just someone who needed better unit economics visibility.
These calculations are estimates based on current platform fees. Reality varies by:
- Your product category and regional marketplace
- Customer returns, refunds, and chargebacks (the 5% Hidden Leak Buffer helps)
- Platform policy changes between my weekly updates
- Your actual shipping costs and time investment
Before buying inventory: Verify fees on official platform pages. Use this tool to ask better questions, not as a guarantee. Read the FAQ and Terms for more context.
Need to lower your COGS?
Using the right shipping supplies can save you $0.20 - $0.50 per unit. That adds up fast.
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Data Sources: Etsy Seller Fees | Amazon FBA Fee Increases 2026 | eBay Seller Fees